Whether it is in reality, fiction, film or a nightmare, we have all encountered mind boggling mazes. The only way to tame a maze is to be in possession of an accurate map. Some corporate reports too present themselves as perfectly structured maps to better understanding the maze that branding can sometimes be.
The stage is set and the drama is about to unfold. The creation of an annual report is a daunting process, one that is more arduous than exciting. But look out for the Smart star in the horizon and your annual report drama is sure to take a turn for the good.